Course Highlights:
1.   Important Digital Trends and Stats
2.   Why having a Digital Marketing Strategy is important
3.   Understanding the Digital Marketing Consumer
4.   Three Types of Media – Owned, Paid & Earned
5.   Digital Marketing Tools & Resources
6.   Best Practices and KPIs on:
a. Website
b. Search Engine Optimization
c. Search Engine Marketing
d. Social Media
e. Email Marketing
f. Mobile Marketing
7.   Case Study:  Profile of a Successful Digital Marketing Campaign
8.   Defining your DM objectives
9.   Crafting your Digital Marketing Strategy
10. Action Plan
11. Monitoring and Measuring the Results
12. Campaign Optimization
DIGITAL MARKETING PLAN
"How to Create a Successful Digital Marketing Campaign Plan
to Strengthen Your Online Presence & Increase Sales"
Schedule:   May 18  |  Jul 4  |  Sep 21  |  Nov 7
Course Description
Developing a Digital Marketing Plan for your company can be
daunting.  There is a lot of information online but you can easily
get lost or overwhelmed with the info overload.    This course
provides you with the essentials of Digital Marketing – the
channels, platforms, terminologies, practical tips and best
practices – to help you craft your Digital Marketing Strategy and
develop your own Digital Marketing Plan. The course also provides
useful tools and resources to get you started immediately in Online
Marketing.
What You Will Learn
  • To learn the various components of Digital Marketing.
  • To understand today’s digital consumer and learn how to
    develop your strategy around their online behavior.
  • To learn the best practices and apply these in designing and
    implementing your Digital Marketing Plan.
  • To explore ways to measure the effectiveness of your Online
    Marketing Efforts
How to Enroll: 3 easy steps!

1  Choose Your Course
You may call us at 6874445,
6874645 or 6873416,
visit our office or our
register          
online to book a slot.

2  Remit Payment
You may visit & pay at our office,         
or
You may pay thru Bank Deposit:
Savings Account Name:
Business Maker Academy, Inc.
BPI SA Acct #:   4013-0306-64
BDO SA Acct #: 280-622-422
(Pls fax deposit slip to 6874445
loc 814, include name &
course)

3  Attend the Class
Please bring your deposit slip
or receipt.  Then enjoy learning!
Rates & Discounts:
Bring a Friend Promo:
Php500 Discount*
One-Day Course
Early Bird Rate (8 days prior)
= Php 3,500+VAT per pax
Regular Rate
= Php 3,800+VAT per pax
*Subject to BMA terms & conditions
Who Should Attend:
Business Managers, Entrepreneurs, Marketing & Sales Managers
or Officers, Online Marketers, Online Sellers Bloggers, Media
Planners, PR Officers, Fundraising Officers & NGO groups,
Corporate Communications Officers or any person who would like
to learn to maximize online tools to increase awareness and sales
results of their organizations.  
Copyright (c) 2003-2016. Premium Seminars in the Philippines by Businessmaker Academy.  All rights reserved.
Call:  (632) 6873416, 6874645, 6874445 or (0917) 5699639, (0922) 8874445
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