Venue: Suite 1503A, West Tower, Philippine Stock Exchange Bldg., Exchange Road, Ortigas Center, Pasig City
Schedule 2020: Jan 15 | Mar 13 | May 5 | Jul 17 | Sep 2 | Nov 25
Course Description
Developing a Digital Marketing Plan for your company can be daunting. There is a lot of
information online but you can easily get lost or overwhelmed with the info overload.
This course provides you with the essentials of Digital Marketing – the channels,
platforms, terminologies, practical tips and best practices – to help you craft your Digital
Marketing Strategy and develop your own Digital Marketing Plan. The course also
provides useful tools and resources to get you started immediately in Online Marketing
What you'll learn
To learn the various components of Digital Marketing.
To understand today’s digital consumer and learn how to develop your strategy around their online behavior.
To learn the best practices and apply these in designing and implementing your Digital Marketing Plan.
To explore ways to measure the effectiveness of your Online Marketing Efforts
Course Highlights
Important Digital Trends and Stats
Why having a Digital Marketing Strategy is important
Understanding the Digital Marketing Consumer
Three Types of Media – Owned, Paid & Earned
Digital Marketing Tools & Resources
Case Study: Profile of a Successful Digital Marketing Campaign
Defining your DM objectives
Best Practices and KPIs on: a. Website b. Search Engine Optimization c. Search Engine Marketing d. Social Media e. Email Marketing f. Mobile Marketing
Crafting your Digital Marketing Strategy
Action Plan
Monitoring and Measuring the Results
Campaign Optimization
Who Should Attend?
Business Managers, Entrepreneurs, Marketing & Sales Managers or Officers, Online Marketers, Online Sellers Bloggers, Media Planners, PR Officers, Fundraising Officers & NGO groups, Corporate Communications Officers or any person who would like to learn to maximize online tools to increase awareness and sales results of their organizations.
Rates and Discounts
Early Bird Rate
Regular Rate
Php3,500 +VAT per pax
Php3,800+VAT per pax
Notes
Seminar is inclusive of handout, Certificate of Completion, Lunch, Snacks & Drinks.
Plus: Free 1 time refresher session within 1 year (with minimal fee = Php500/day for food & handout)
Registration Required. Seminar schedule may change without prior notice.
Early Bird Rate is applicable for payments made 8 days before the seminar date.
Bring-a-friend promo is not applicable with other promos.
Pay Parking is available on a first-come, first-served basis
Choose Your Seminar(s) Book a slot thru: >Online Registration >Download Registration Form >Visit our Office >Phone Booking at Tel#: (632) 8687-4445 | 8687-4645 Cel / Viber: (0917) 8643416
2
Remit Payment You may settle payment: >at our office >via Paypal >via Bank Deposit: Savings Account Name: Business Maker Academy, Inc. BPI SA Acct#: 4013-0306-64 BDO SA Acct#: 000-280-622-422
3
Confirm & Attend Please send deposit slip with your name and course via: Fax#: 8687-4445 loc. 814 Viber#: (0917) 8643416 Email: info@businessmaker-academy.com Bring deposit slip or receipt on your class day
Important Note: Business Maker Academy Inc. is a VAT-registered company. TIN# 223-672-691-000 VAT. For zero rated or VAT exempt companies, please include your Certificate of Exemption. Provide Form 2307 or Certificate of Tax Withheld if payment done with tax withheld. Please withhold only 2% as we are classified as suppliers or contractors of service.All bank payments should be directly deposited to our official company bank accounts only under account name:
Business Maker Academy, Inc. Please be advised that no other individual/personal bank account is authorized to collect payment on behalf of the company..
Customer Reviews
Can’t wait to apply all the new inputs in our company’s marketing campaign! -Y. Catacuta, Universal Assetaland Realty Land
“Seminar is informative & equipped with latest trends & resources” -M. Eduarte
“I learned a lot. I gained new ideas. The whole seminar is very conversational and fun.”
-F. Almojuela, Black Tie Project Photography
Customers who attended this course also enrolled in: