Digital Marketing Plan
"How to Create a Successful Digital Marketing Campaign Plan to Strengthen Your Online Presence & Increase Sales"
Live Zoom Webinar:
Duration: 1 session x 4 hrs
Time: AM Sched = 8:30am-12:30pm | PM Sched = 1:30-5:30pm
Schedule 2025: Jan 23 (PM) | Mar 27 (PM) | Jul 23 (PM) | Sep 10 (PM)
Live Seminar:
Duration: 1 day x 8 hrs
Time: 9am to 5pm
Schedule 2025: May 14 | Nov 12
Course Description
Developing a Digital Marketing Plan for your organization or project can be daunting. There is a lot of information online, but you can easily get lost or overwhelmed with the information overload. This course provides you with the essentials of Digital Marketing – the channels, platforms, terminologies, practical tips and best practices – which will help you craft your Digital Marketing Strategy and prepare you to develop your own Digital Marketing Plan. The course also provides useful tools and resources to get you started immediately in Online Marketing.
Performance Objectives
Upon completion of this workshop, participants should be able to get updated on digital marketing trends and prepare a simple plan to organize and direct focus on the digital marketing efforts of their project or organization.
Learning Objectives
- Identify the various components of digital marketing and its impact on your organization and customers
- Recognize updates and trends of different digital platforms and determine what KPIs to use for these
- Examine successful digital marketing campaigns and determine if similar strategies can be applied to your organization
- Formulate a simple digital marketing plan for your organization using the lessons learned in the session
Course Topic Highlights
- Getting to Know the World of Digital Marketing
- Important Digital Trends and Stats
- Why Having a Digital Marketing Strategy is Important
- Understanding the Digital Marketing Consumer
- Three (3) Types of Media – Owned, Paid, and Earned
- Digital Marketing Tools & Resources
- Best Practices and KPIs: Website, SEO, SEM, Social Media, Email Marketing, and Mobile Marketing
- Case Study: Profile of a Successful Digital Marketing Campaign
- Objectives, Strategies, Channels Used, Impact and Results
- Your Digital Marketing Plan
- Defining Your Digital Marketing Objectives
- Crafting Your Digital Marketing Strategy
- Action Plan
- Monitoring and Measuring the Results
- Campaign Optimization
Who Should Attend?
Business Managers, Entrepreneurs, Marketing & Sales Managers or Officers, Online Marketers, Online Sellers, Vloggers, Influencers, Media Planners, PR Officers, Fundraising Officers & NGO groups, Corporate Communications Officers or any person who would like to learn to maximize online tools to increase awareness and sales results of their organizations.
Rate:
| Webinar: |
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Php2,250 + VAT |
| Seminar: |
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Php4,250 + VAT |
Notes:
- Live Webinars are conducted via Zoom and includes eCertificate of Completion. Printed Certificates may be requested with minimal processing fee of Php100 plus shipping fee.
- Live Seminars will be held at Businessmaker Training Center in PSEC-Tektite, Ortigas Center, Pasig City. Regular Seminars include: Certificate of Completion, Seminar Kit, Meals and Drinks.
- Live Seminars include non-transferable one-time refresher seminar session within one year.
PAYMENT METHODS:
You may pay via check at our office or you may use any of these payment facilities:
Bank Deposit
Bank Account Name: Business Maker Academy, Inc.
Bank Account Numbers:
BPI SA# 4013-0306-64
BDO SA# 000-280-622-422
Landbank CA# 3732114830
Paypal/Credit Card
We accept paypal or credit card payments. If you wish to use this payment method, pls register and click on paypal as your mode of payment. Our representatives will contact you to provide our official paypal link and assist you in processing payment.
Dragonpay
We accept payments via e-wallets, credit card, online banking or over-the-counter payment centers via Dragonpay. Pls register and choose Dragonpay payment method. Our representative will contact and provide you with our Dragonpay link and assist in processing.
Gcash
We accept Gcash payments. Pls register and pay using this QR code.
DON'T FORGET TO CONFIRM YOUR BOOKING
CONFIRM TO ATTEND THE CLASS:
Please send your proof of payment and include your name, course & class date to:
Viber#: (0912) 2231826 or
Email: info@businessmaker-academy.com
Important Note: Business Maker Academy Inc. is a VAT-registered company. TIN# 223-672-691-000 VAT. For zero rated or VAT exempt companies, please include your Certificate of Exemption. Provide Form 2307 or Certificate of Tax Withheld if payment done with tax withheld. Please withhold only 2% as we are classified as suppliers or contractors of service.All bank payments should be directly deposited to our official company bank accounts only under account name:
Business Maker Academy, Inc. Please be advised that no other individual/personal bank account is authorized to collect payment on behalf of the company..
People who enroll in this course can upgrade to the Full Program Bundle:
Get 10% off on our Full Program Bundle:
Includes Total of 3 Courses:
• Course #1: Proactive Sales & Marketing (1-Day)
• Course #2: Digital Marketing Plan (1-Day)
• Course #3: Social Media Marketing (1-Day)