Professional Events Marketing and Management

"How to Professionally Plan, Organize & Market Successful Corporate Events"

Venue:  Suite 1503A, West Tower, Philippine Stock Exchange Bldg., Exchange Road, Ortigas Center, Pasig City

Schedule 2020: Apr 15-16  |  Jul 29-30  |  Oct  27-28

Course Description
A two-day intensive workshop on events management and marketing that will take you through the initial stages of events handling until the final phase of planning, managing & marketing high-impact but cost-efficient events. This course includes topics on Events Planning, Marketing, Budget and Financing, Fund-raising & Sponsorship, Suppliers, Pricing and Contracts as well as Handling Emergencies. A definite must for all Events Practitioners.
What you'll learn
  • How to conceptualize, plan & organize high-impact events
  • How to negotiate & deal with suppliers and contracts
  • How to raise funds, budget and price event service fees
  • How to market and manage sponsors
Course Highlights
  1. Different Types of Events, Concepts & Ideas
  2. Functions, Skills & Habits of Professional Events Planners
  3. Phases of Events Management
  4. Contingency Planning: Handling Events Emergencies
  5. Event Budget Assessment, Projections & ROI
  6. Street Smart Event Marketing Strategies
  7. Getting Sponsors for Your Event
  8. Organization of an Event Management Team
  9. Developing a Successful Event Management Work Group
  10. Striking Deals and Managing Supplier Contracts
  11. Mastering Events Marketing
  12. Sponsorship Profiling & Benefits Structuring
  13. Structuring Event Management Fees
  14. Measuring Return on Investment & Return on Objectives
Who Should Attend?
Business Owners and Entrepreneurs, Marketing & Sales Professionals, Corporate Executives, Events Managers, Department Executives and Assistants, Non-Profit Organizations and anyone who wish to learn do-it-yourself graphics design and web development. center and external field representatives), and account managers, as well as professional fundraisers, and any business professional seeking to improve sales skills and results.
Rates and Discounts
Early Bird Rate Regular Rate
Php8,500 +VAT per pax
Php9,500+VAT per pax
  • Seminar is inclusive of handout, Certificate of Completion, Lunch, Snacks & Drinks.
  • Plus: Free 1 time refresher session within 1 year (with minimal fee = Php500/day for food & handout)
  • Registration Required. Seminar schedule may change without prior notice.
  • Early Bird Rate is applicable for payments made 8 days before the seminar date.
  • Bring-a-friend promo is not applicable with other promos.
  • Pay Parking is available on a first-come, first-served basis
  • Please read our cancellation and refund policy.
How to Enroll in 3 Easy Steps


Choose Your Seminar(s)
Book a slot thru:
>Online Registration
>Download Registration Form
>Visit our Office
>Phone Booking at
Tel#: (632) 6874445|6874645
Cel / Viber: (0917) 8643416


Remit Payment
You may settle payment:
>at our office
>via Paypal
>via Bank Deposit:
Savings Account Name:
Businessmaker Academy, Inc.
BPI SA Acct#: 4013-0306-64
BDO SA Acct#: 000-280-622-422


Confirm & Attend
Please send deposit slip with your name and course via:
Fax#: 6874445 loc. 814
Viber#: (0917) 8643416
Bring deposit slip or receipt on your class
Important Note: Business Maker Academy Inc. is a VAT-registered company. TIN# 223-672-691-000 VAT. For zero rated or VAT exempt companies, please include your Certificate of Exemption. Provide Form 2307 or Certificate of Tax Withheld if payment done with tax withheld. Please withhold only 2% as we are classified as suppliers or contractors of service.All bank payments should be directly deposited to our official company bank accounts only under account name: Business Maker Academy, Inc. Please be advised that no other individual/personal bank account is authorized to collect payment on behalf of the company..
Customer Reviews
“Excellent course!”
-Cherry Pie Barabad, Acctg Officer, Executive Decisions
“The speaker is very approachable and makes accounting easy.”
– Michelle N. Barreto, Tres Hermanas Inc. /em>
“The course is very helpful! Keep up the good work!”
– Jasper Cordero, Treasury Staff, All Asian Counter Trade, Inc.
“The lecturer was excellent!”
– Atty. Bridgida Aldeguer, ACCRA Law
“The Trainer was able to present the course in a very practical, down-to-earth manner.”
– Corazon J. Locsin, Ripple E-Business Int’l.
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Project Management
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